The Coffee Connoisseurs' Choice: Jacobs and Nescafe Reign Supreme in Georgia
According to recent research by IPM, two coffee brands have emerged as the champions of caffeine indulgence among Georgians: Jacobs and Nesc
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IPM Market Intelligence Caucasus
Maia Kervalishvili
- Aug 22
- 2 min
The Taste of Georgia: Khachapuri and Shawarma Dominate the Roads
In a recent study conducted by IPM research, Khachapuri and Shawarma Dominate the Roads
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Maia Kervalishvili
- Aug 22
- 2 min
Unveiling Georgia's Out of Home Eating Habit
Recent research by IPM has shed light on a fascinating trend: out-of-home eating is not just common, it's a way of life for more than half o
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Maia Kervalishvili
- Aug 22
- 2 min
Unveiling Georgia's Car Culture: The Road to Sedans and Petrol
According to recent research by IPM, sedans dominate the streets of Georgia
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Maia Kervalishvili
- Aug 22
- 2 min
Unveiling the Truth Behind Climate Change: An Editorial Perspective
Recent research conducted by IPM sheds light on the key perceptions of the general populace regarding the main causes of climate change.
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Maia Kervalishvili
- Aug 22
- 2 min
Unemployment Crisis: Georgia's Most Pressing Issue
In a recent study conducted by IPM research, it was revealed that unemployment remains the most problematic issue in Georgia
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Maia Kervalishvili
- Aug 12
- 2 min
Unveiling the Beer Consumption Trends in Georgia: A Detailed Analysis
According to IPM beer market research half of respondents use the beer weekly. 65% of the total respondents are draught beer users.
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Maia Kervalishvili
- Aug 12
- 3 min
Heineken Leading the Georgia Beer Market: A Look Inside
According to IPM beer marker research 32% of 18-65 population in Georgia is a beer consumer, dominated by Male. Heineken leads the market.
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Maia Kervalishvili
- Aug 12
- 2 min
Unveiling Your Ultimate Electronics Shopping Destination!
According to IPM electronics market research a blend of discounts, shopping experience, and top-notch quality play main role while shopping
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Maia Kervalishvili
- Aug 8
- 2 min
Understanding the High Risk of Floods in Georgia: A Deep Dive
In a recent study conducted by the IPM, it was revealed that floods are considered the highest risk of a natural catastrophe by the...
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Maia Kervalishvili
- Aug 8
- 2 min
Maximizing Smartphone Usage: The Pinnacle of Connectivity
In a world where smartphones have become our digital lifelines, it comes as no surprise that the top two occasions for smartphone usage...
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Maia Kervalishvili
- Aug 8
- 2 min
Exploring the Culinary Landscape of Tbilisi: A Glimpse into the City's 2500 Foodservice Channels
In a bustling city like Tbilisi, where culture and cuisine intertwine, exploring the diverse culinary scene can be an adventure for both...
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Maia Kervalishvili
- Aug 8
- 2 min
Banking in Georgia: A Closer Look at Financial Inclusion
In a recent study conducted by IPM under its financial industry research, it has been revealed that a staggering 92% of the population in...
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Maia Kervalishvili
- Aug 8
- 3 min
Discovering Saburtalo District: Tbilisi's Most Popular District for Property Purchase according to IPM real estate research
According to IPM real estate research Saburtalo stays on the top of most desired districts for property purchase
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mkervalishvili6
- Jun 24
- 1 min
Survey on "Foreign Influence Distress Law"
According to the survey, only 22% of the population of Georgia supports the law "On transparency of foreign influence". Only 19% of...
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