• 2017-07-10
IPM Research conducts monitoring of radio advertising of 7 radio stations:
 
  • Radio Imedi
  • Fortuna
  • Fortuna+
  • Auto Radio
  • Ar Daidardo
  • Palitra
  • Radio Maestro
 
In Q1, 2017 221 385 ads were placed in radio stations. Their duration equaled 3959129 seconds. The biggest sectors placing radio advertisements are trade, pharmacy, medicine and finances.
 
The chart shows the data on top 10 advertising sectors in Q1, 017
 
T10soair1 eng
 
The share of top 10 sectors in the whole advertising dummy is 4.55%. Let's see the details-shares of each sector among top 10 and the whole advertising dummy.
 
The chart shows the shares of top 10 sectors in radio advertising in Q1, 2017
 
T10soair2 eng
 
The next chart shows, top 10 sector shares from the total radio advertising, in Q1 of 2017.
 
T10soair3 eng