CSR is frequently put under focus of IPM Researches as this is a very active and significant sector. At the same time this is an order of society that business companies must be engaged in CSR. Such activities serve as a good advertising campaign and a reasonable marketing step. Consequently media is oriented on CSR.
If we consider statistics in 2012-2017 the media coverage of CSR topic was progressive. As for 2018 the indicator is slightly less than the indicator of 2017. All this makes us think that in the long run the volume of CSR coverage will be the highest in 2018.
Statistic data for SCR sector on annual basis
In the news of 2018 TBC bank and bank sector in general is a leader in terms of CSR. 4 players of this sector occupy leading positions on the list.
Top 10 companies covered by media in terms of CSR activities are as follow:
