• 2018-06-29

The advertising schedule of medicaments is based on seasons as usual. In winter pharmaceuticalproducts against flu are active. In spring the focus is made on anti-allergy medicaments, etc. Let’s...

  • 2018-06-25

The majority of Georgian students are working towards degrees insocial sciences and journalism (36,8%),while the least (1,9%) is working towards degree in education. In our country, approximately 40 ...

 

  • 2018-06-18

There is an attempt to regulate gambling business in Georgia for the previous 2 years. Numerous bills were mentioned in media that envisage registration and monitoring of gamblers in terms o...

  • 2018-06-13

Beer producer companies offer a diverse choice to Georgian consumers. Advertising activity ofcompanies increases alongside with coming summer season.From April 1 to May 31, 2018 26 069 ad clips were p...

 

  • 2018-06-10

Beer season comes together with spring. From the beginning of Q2, 2018 media activity of beer companies is increasing.“Georgian Beer Company” is leading 5 beer companies and brands in...

  • 2018-06-04

Until they turn 54, women spend more and more timeon cooking the older they get,while men cook equally rarely at almost any age. Are you interested how many days of their lives people spend on cookin...

 

  • 2018-05-31

Tobacco consumption is banned in closed buildings in Georgia. May 1, 2018 will be marked in a history as a very important day in terms of healthcare. Georgian media actively covers a new law on toba...

  • 2018-05-29

IPM Researches continues monitoring of TV advertising and presents data of Q1 2018 in terms of media means.Monitoring covers the following TV companies: TV Imedi Rustavi 2 TV Pirveli GDS Com...

 

  • 2018-05-23

Placement of commercials in radio gets more and more attractive due to many factors. The major factor is a simple communication means with potential consumers as people listen to the radio in a car, a...

  • 2018-05-21

Women aged 45-54 spend the most time cleaning the house. Compared to 2006, time spend on house cleaning by women has decreased in every age category. “IPM Research” conducted a study i...